For people and our planet
We’re committed to building an inclusive and sustainable future
Designed for the future
We promise to make progress for this generation and the next. To help reach the ambitious targets that we set, we have three key principles when designing our products.
Materials that make a difference
We’re switching our materials for more sustainable ones — without compromising quality. Materials with lower CO2 footprint, recycled materials, and mono-materials are our priorities. They’re part of our mission to reduce our products’ footprint by 47% by 2026.
Bio-based material
To reduce our strollers’ CO2 footprint, we use mass-balanced bio-based material instead of fossil-based plastics. This innovation upcycles plant-based waste, without compromising durability or performance, so our products can last for generations.
FSC®-certified wood
Our award-winning Bugaboo Giraffe chair is crafted with natural beechwood certified by the Forest Stewardship Council®. This means the wood is traceable and comes from responsibly managed forests.
Recycled fabrics
These things take time, but we’re gradually incorporating recycled fabrics into our entire range — from strollers to accessories. Alongside these updates, we’re always on the hunt for even better alternatives.
Recycled aluminum
The ultra-compact Bugaboo Butterfly is crafted using 60% recycled aluminum, which has reduced the CO2 footprint by 16%. It’s a first step, but we plan to roll out the material across all our strollers.
Push to Zero
We’re on a journey to be net zero by 2035
Built by Bugaboo
Built by Bugaboo
All of our products are crafted by us in our award-winning factory. This means we can:
→ Guarantee excellent working conditions for our employees
→ Pay well above local living wages
→ Have full control over the quality of our products
→ Generate 25% of our energy needs through our solar rooftop
All of our products are crafted by us in our award-winning factory. This means we can:
→ Guarantee excellent working conditions for our employees
→ Pay well above local living wages
→ Have full control over the quality of our products
→ Generate 25% of our energy needs through our solar rooftop
Designed to go the distance
Making it last
Making it last
Our modular design approach makes sure our products last. It allows easy repairs, compatibility between models, and refurbishment and even recycling at the end of life.
Our modular design approach makes sure our products last. It allows easy repairs, compatibility between models, and refurbishment and even recycling at the end of life.
Love strollers, hate waste
Love strollers, hate waste
Our Certified Refurbished strollers might have minor aesthetic imperfections, but they perform perfectly. Technicians have skillfully checked every screw, click, and stitch to make sure they’re fully restored, spotlessly clean, and ready to stroll again.
Our Certified Refurbished strollers might have minor aesthetic imperfections, but they perform perfectly. Technicians have skillfully checked every screw, click, and stitch to make sure they’re fully restored, spotlessly clean, and ready to stroll again.