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2015-10-02 - The Bugaboo by Diesel Denim campaign highlights the unbearable yet hilarious moments that parents sometimes face. This time, we’re inviting you to join in the fun and get messy at our event in Barcelona this weekend!

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Life as a parent is all about braving those crazy moments caused by your kids, with a smile. Just this once, to celebrate the launch of the second collaborative collection between Bugaboo and Diesel, we’re inviting you and your children (or nieces/nephews/cousins) for a fun-filled afternoon at the Denim Shop Art on Saturday October 3rd, located in Barcelona’s Terrassa.

The Denim Shop Art, a four day denim celebration during which creators and artisans exhibit their designs and activities and workshops take center stage, is the perfect location for Saturday’s event. Inspired by the paint splatters on the denim fabric of the stroller, children will be invited to recreate the Bugaboo by Diesel Denim making-of video and create the unique store window display, to be exhibited at the Barrueguet Terrassa store after the event. Here’s a breakdown of the day’s activities: 

11.00-13.30 The children will be encouraged to create the unique store window. They will also receive an artwork of their own handprint as a gift. Come prepared wearing appropriate clothing; it can get a little messy!

15.30-20.00 Then it’s time for the Bugaboo by Diesel Denim Photocall. All children and parents will be invited to pose for the Bugaboo by Diesel denim campaign. Put on your best jeans and show us your best smile!

We promise it will get messy – see you there!

Denim Shop Art runs from 1 to 4 October at Terrassa. More information here:


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