The One that has it all

The One that has it all

2016-01-12 - The Bugaboo Cameleon³ in the spotlight

We are kicking off 2016 with a year-long initiative called The One to celebrate the world’s favorite stroller, the Bugaboo Cameleon.

The Bugaboo Cameleon³ is the original stroller, loved by generations of parents. We introduced the first Bugaboo stroller in 1999, with the idea to create the perfect all-in-one stroller. This was the blueprint for today’s Bugaboo Cameleon³.

Why? Because at the time, there simply was nothing like a Bugaboo stroller around. Bugaboo came along and changed how you could live your first years of parenthood - by creating a stroller that fits with a modern lifestyle.

Embraced by families all over the world, the Bugaboo Cameleon has become one of the most recognizable strollers out there. From newborn to toddler, children of all ages have been on wonderful adventures in the Bugaboo Cameleon³.

To celebrate this design icon, we will be introducing several special editions, starting with the Bugaboo Cameleon³ Blend, which is featured in the image above. Also we will spend some time throughout 2016 exploring Bugaboo’s rich design heritage and talking to the many people who have played a part in key moments of the Bugaboo Cameleon³’s journey, including its inventor and Bugaboo co-founder Max Barenbrug.

Families, friends and fans of the Bugaboo Cameleon³ from all over the world will also take center stage and tell their own stories – in images and words – about their adventures with the original stroller.

Do you have a great story about your Bugaboo Cameleon³? We’d love to hear from you, so why not email us at Who knows, you may be asked to take part in our campaign.

*Pictured above is the Bugaboo Cameleon³ Blend, now available here


Related posts

The One that's inspired by nature

August 10, 2016 - Design

“Our all-new Bugaboo Cameleon³ Elements is inspired by natural elements like the wind, water and sky.” Designer Sietske Sinnema talks about her creative process and what inspired her to create the intricate details on this fashion-forward stroller.

learn more

Three friends, three Bugaboo by Diesel strollers

July 26, 2016 - Design

March 2016 saw the unveiling of the third, and final, stroller of the Bugaboo and Diesel collaboration. To mark the occasion, we caught up with Madrid-based blogger Bea and her three close friends, who each own a stroller from the coveted collection.

learn more

The One who created an icon

July 14, 2016 - Design

Max answers your questions! We asked Max Barenbrug, the chief designer and co-founder of Bugaboo, a series of questions coming directly from you. Find out what he has to say here.

learn more